View the upcoming major tradeshows and events that LATICRETE will be participating in throughout the world.

Upcoming Events


Expo Dates: April 9 – 12, 2019
Location: Orange County Convention Center - South Concourse - Orlando, FL USA
Details: Join us at booth 2641 to:

  • Network with a team of industry experts and learn new ways to streamline your next installation
  • Attend live demos and gain firsthand experience with new product
  • Stop by the Installation & Design Showcase at booth 3538 and learn how a NTCA Five-Star Contractor utilized LATICRETE materials for an impressive designer project

Demo Schedule (at the Live Installation Demo Stage at #3138):

Time Description
Tuesday, April 9th
11:50 AM VAPOR BAN™ Primer ER - The future of moisture vapor control and primers, increasing overall productivity.
3:30 PM 125 TRI MAX™ - The most versatile 3-in-1 sound control & crack isolation adhesive on the market.
Wednesday, April 10th
11:20 AM HYDRO BAN® Quick Cure & Quick Cure Mortar Bed – The industry’s fastest mortar bed shower system.
4:10 PM MULTIMAX™ Lite – Highest performing large and heavy tile and stone adhesive on the market.
Thursday, April 11th
11:50 AM SPECTRALOCK® Translucent Grout - A high-performance epoxy grout providing attractive options for your colorful tiles.

Show Information: Click here to visit the Coverings website

Click Here to Get a Free Ticket to Coverings’19

Past Events

World of Concrete 2019

Expo Dates: January 22 – 25, 2019
Location: Las Vegas Convention Center – Las Vegas, NV USA
Products/Solutions: Expanded line of resinous, epoxy and decorating coating solutions (SPARTACOTE™) and construction chemical products


Expo Dates: January 23 – 25, 2019
Location: Mandalay Bay Convention Center – Las Vegas, NV USA
Products/Solutions: New products including: SPECTRALOCK® PRO Premium Translucent Grout, MUTLIMAX™ LITE mortar, HYDRO BAN® Cementitious Waterproofing Membrane, VAPOR BAN™ Primer ER as well as our radiant floor heating system and STONETECH® surface care and maintenance products.

Total Solutions Plus 2018

Expo Dates: October 29, 2018
Location: Gaylord Texan Resort & Convention Center – Grapevine, TX USA
Products/Solutions: New products, HYDRO BAN® Shower Systems, Quick Cure System and SPARTACOTE™ resinous flooring line


Dates:  March – November 2018
Location: Various cities throughout the U.S and Canada
Details: 1-Day training for LATICRETE distributors, dealers, installers and other professionals where they learned about LATICRETE products and installation methods.

Coverings 2018

Expo Dates: May 8 - 10, 2018
Location:  Georgia World Congress Center - Atlanta, GA

Products/Solutions Featured:  STRATA_HEAT™ floor heating system, HYDRO BAN® Quick Cure / Quick Cure Mortar Bed, PERMACOLOR® Select grout, SPARTACOTE™ resinous flooring solutions as well as several other products for the tile and stone industry.


Dates: March - December 2017
Location: Various cities throughout the U.S and Canada

Details: Similar to our PTK training, LATICRETE distributors, dealers, installers and other professionals learned about LATICRETE products during a condensed 1-2 day training on key product lines.


Dates: January 30 - February 1, 2018
Location: Mandalay Bay - Las Vegas, NV USA

Products/Solutions Featured: : PERMACOLOR® Select, STRATA_HEAT™, 257 TITANIUM™ and HYDRO BAN® Board.

Total Solutions Plus

Expo Dates: November 4th to November 7th 2017
Location: Marriott Washington Wardman Park - Washington D.C. USA

Products/Solutions Featured: PERMACOLOR® Select, STRATA_HEAT™, 257 TITANIUM™ and HYDRO BAN® Board.

Coverings 2017

Expo Dates: April 4th to April 7th 2017
Location: Orange County Convention Center – Orlando, FL

Products/Solutions Featured: HYDRO BAN® Board, PERMACOLOR® Select grout, TRI-LITE™ mortar, STRATA_MAT™ uncoupling membrane, SPARTACOTE™, STONETECH® surface care and maintenance, HYDRO BAN® Shower Systems, and NXT® surface preparation products.

World of Concrete

Expo Dates: January 17th to January 20th 2017
Location: Las Vegas Convention Center, Las Vegas, NV

Products/Solutions Featured: LATICRETE® SUPERCAP® The Next Generation Slab™, SPARTACOTE® Resinous Flooring Systems, L&M™ Concrete Construction Chemicals, DRYTEK™ self-leveling underlayments

The International Surfaces Event

Expo Dates: January 18th to January 20th 2017
Location: Mandalay Bay Convention Center – Las Vegas, Nevada

Products/Solutions Featured: PERMACOLOR® Select, TRI-LITE™, STRATA_MAT™ and STRATA_MAT™ XT, SPARTACOTE® resinous and decorative flooring, HYDRO BAN® Board, STONETECH®, and HYDRO BAN® Shower Systems

International Pool | Spa | Patio Expo 2016

Expo Dates: November 2nd to November 4th 2016
Location: Ernest N. Morial Convention Center – New Orleans, Louisiana

Products/Solutions Featured: Different products used in pool, spa and patio project such as: self-leveling underlayments, waterproofing, crack isolation, sound control, mortars, adhesives, grout & sealants, sealers and cleaners, and paver sand.

Concrete Decor

Expo Dates: September 27th to September 28th 2016
Location: Town and Country Resort - San Deigo, California

Products/Solutions Featured: Decorative concrete products and systems including: Liquid applied Moisture Vapor Barrier and Polyaspartic Coatings, including traction additives, metallic flooring, anti-microbial protection and logo/decal applications.

Total Solutions Plus

Expo Dates: October 22nd to October 25th 2016
Location: Hyatt Regency Indian Wells Resort and Spa, Indian Wells, California

Products/Solutions Featured: TRI-LITE™, PERMACOLOR® Select, PERMACOLOR® Select ANYCOLOR™, PERMACOLOR® Select NS Grout Base, Shower Systems, STONETECH®, STRATA_MAT™ and STRATA_MAT™ XT