Read more below or click here to learn more from Ken Barnum, Sr. Director of Product Management.

This page will hold all the essential documents associated with our New Product Launch Windows.

A quick reminder of what’s already available.

  • Looking for the overview brochure?
    Download the 2026 Launch Window 2 Product Overview Brochure.

  • Have questions on products?
    Reach out to your local LATICRETE Sales Representative or contact us.
  • Ready to buy?
    Use our online locator to find a distributor now.
LATICRETE Blue Premier Rewards Program

More Than Rewards. Real Recognition.

LATICRETE® Blue Premier™ Rewards is built to recognize the work you do every day—on every install, every job, every system you trust. Earn Notches for qualifying purchases and program activity. Think of notches as your progress and points—each one moving you closer to higher status, better rewards and redemptions, and exclusive opportunities.

The more you engage with LATICRETE, the more notches you earn, and the more you unlock.

Learn More Login

Did you miss the communications for previous product launches? If so, check out our archives: 

April 2026

September 2025

April 2025

September 2024

January 2024

July 2023

February 2023  

§ Antimicrobial technology is not designed to protect users against disease-causing microorganisms. Normal cleaning practices should be maintained.

At LATICRETE, we are dedicated to supporting and empowering the professionals who build our communities, providing innovative solutions, exceptional quality, and unwavering support to improve the built world and the lives of those who build it.